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The Brand Story Some brands are born in boardrooms. Ours was born in grief, in a barn, and in the most unexpected love. It started with Skittles — not our cat, but one I fell for completely. He belonged to a dear friend and her family, a sleek and beautiful black cat who was famously selective about people. But for some reason, every time I visited, Skittles would come out of hiding just for me. There's something about a reserved animal choosing you that gets right into your